Premiere Night at 78rpm: Listen to Kevin Russell’s “Too Ra Loo Ra Loo Ral” 78, recorded live at SXSW Film

Three weeks and 1,836 miles ago, The 78 Project Movie played for the first time on the big screen. It was the night we would have dreamed of, if we’d dared to, when we first began to edit together the hundreds of hours of footage we shot over the course of that life-changing year. The programmers and staff of SXSW were inspiring, and the hundreds of friends, family and festivalgoers who came to our four screenings showed us, our artists and our film incredible support. We’re so grateful to them.

Today we wanted to bring a piece of the evening to you, in the form of an acetate we cut right there on the SXSW stage at our movie premiere. Kevin Russell is a favorite son of Austin, TX, and we were honored to record him singing the lullaby that he has made a tradition in his family by singing it to each of his three children right after they were born.

Recorded live at the Vimeo Theater during SXSW Film Festival

We’re honored to be invited to show the film at more great festivals, starting in April in a city that has been integral to the film’s very existence, at the Nashville Film Festival. The 78 Project Movie will be showing in the Music Films / Music City Competition. Also in April, The 78 Project Movie will screen at Independent Film Fest Boston. Keep an eye on the festival websites for tickets, and let us know if you’ll be there!

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